China Market Entry
China is where it's at. More and more US based software companies are recognizing that in order to compete, serving the China market is critical. To do this effectively, local partners are the key to success. China is unique and has some important nuances that cannot be overlooked.
SKT Lab helps startup companies as well as mature enterprises enter the China market in the following ways:
- Localization and internationalization of products to fit local customer requirements - Foreign firms entering
the Chinese market must be familiar with unique Chinese-related product features in their development of
localized offerings.
- Joint sales and marketing by leveraging SKT Lab's existing customer base and partners - Selling in China is
still largely dependent on local relationships that have been built over a number of years. Foreign software
vendors setting out to achieve sales goals will find themselves in a bind without a local partner to open doors.
SKT Lab has deep relationships all over China.
- Implementation partner, reseller or joint venture - Engage SKT Lab as a partner to help expand your reach. We
proudly represent hundreds of international technology companies to distribute their software products
throughout China in a variety of partnership models.
- Consulting services including navigating local government relationships, policies, and rules - SKT Lab has deep
government relationships and can help establish alignment between the strategies of your company and the
policies of China's leadership.